We Transform Brand Stories
Into Experiences.
Since 2006, we've been transforming the stories of brands, venues and events into digital and physical experiences. We blend our clients' narratives with engineering, technology and design to create innovative and memorable experiences.
In the creative process, unlike traditional agencies, we dream alongside software, mechatronics, electronics and industrial engineers. We produce integrated solutions across online and offline channels, making every moment a brand meets its audience surprising and unforgettable.
Through AI, AR, VR, robotics and IoT, we connect our clients with innovation — serving as Turkey's pioneering experience agency for over 20 years.
Why Harikalar?
20 Years of Experience
With the know-how from 20K+ projects, we continue to deliver smooth, creative and impactful experiences.
Global Operations
We run your projects on the ground with our own teams through offices in Istanbul, Çanakkale, the US and Qatar.
R&D Power
We develop and patent our own technologies in our R&D labs at Çanakkale Technopark.
What Can We Do Together?
Events & Activations
Launches, exhibitions, conferences, festivals… We create custom projects for all your event and activation needs.
Museums & Experience Zones
We design, produce and operate technology-driven solutions for museums, exhibitions and science centers.
Retail & Shopper Experience
We enhance your customers' purchasing experience with in-store experiential solutions and create solutions that shorten the buying process.
Software & Product Development
We own the entire process from design to final product, developing unique product and software experiences.
Founding Team
Atilla Baybara
Founder & CEO
While still in high school, he developed some of the first mobile applications of the era. His company wap3 Technologies received global investment, and Motorola honored him as "the world's youngest mobile internet developer."
A Visual Communication Design graduate from Yeditepe University. In 2006, he founded Harikalar, bringing together advertising, technology and user experience. Though not an engineer, his ability to think like one became his superpower. He pioneered many firsts in experience design and AI in Turkey, taking this vision global with Activation King in 2024.
Creativity for him lives beyond digital — he competes in rally-raid races with a car he built in his own garage — 2023 Turkey Baja Champion. Married and father to a daughter, for Atilla life means transforming technology into experiences that touch people's lives, and above all, leaving a world that inspires his daughter.
Utku Olcar
CTO & Co-Founder
The quiet genius of the team. He builds all software and hardware architecture for both Harikalar and Activation King. Everything he touches works — the wizard behind many projects.
Şaban Yılmaz
CCO & Co-Founder
A natural communicator who reads people instantly and shifts the energy of every room. He runs Harikalar's biggest client relationships — the strategist who connects the right technology with the right story.
Yiğit Sarı
COO & Co-Founder
"Impossible" isn't in his vocabulary. He makes sure 20K+ events run smoothly in the field. Whatever it takes, he finds a way — the architect of Harikalar's "we make it happen" culture.
A Timeless Embrace
An AI app we built for the Republic's 100th anniversary. People uploaded their photos, AI placed them next to Atatürk. Millions joined in, featured across hundreds of news outlets.
Activation King
We turned 20 years of field experience into a global brand. Activation King is our technology brand that transforms Harikalar's hands-on expertise into software and hardware products.
Today, agencies and entrepreneurs across Turkey and around the world use our solutions, starting with AI Photo Booth Pro and our digital activation products. We export to over 100 countries.
Brands We Work With